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Shopify Store

The Loyalty Gap: Why Most Shopify Stores Lose Customers After the First Purchase

Most Shopify stores don’t fail because of bad products or weak marketing. They fail because...

Lara Joe

Lara Joe

December 26, 2025

Why Subscribers Drop Off: The Hidden Friction Points Shopify Stores Ignore (Plus How to Fix)

Subscription customers should be the easiest to retain. Yet for many Shopify stores, they’re often...

Lara Joe

Lara Joe

December 10, 2025

The Subscriber’s Journey: What Happens Before, During & After a Subscription Purchase on Shopify

A customer arrives at your Shopify store planning to make a single purchase. Twenty minutes...

Lara Joe

Lara Joe

November 27, 2025

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