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BFCM

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into buyers with email, loyalty programs, reviews, and more.

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Your Next Big
BFCM Starts Here.

BFCM

Countdown Timer
22
Days
:
22
Hours
:
42
Minutes
:
28
Seconds

Don’t just sell this BFCM — build lasting customer relationships. Convert browsers
into buyers with email, loyalty programs, reviews, and more.

Free BFCM Audit
Explore BFCM
ecommerce ecommercer ecommerce

Key Take away

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Quick Takeaways
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Ready to Make BFCM 2025 Your Biggest Sales Weekend?

We've distilled years of experience, big wins, and "never-again" lessons into one powerful, no-fluff playbook—built to help you boost average order value like a pro. Ready to turn browsers into high-value buyers?

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Pre-BFCM
Checklist for Every Shopify Merchant

01

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

02

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

03

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

04

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

05

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

06

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

04

Confirm Inventory Buffers (Avoid Stockouts)

Ensure you have extra stock of top-selling items to prevent running out during peak demand.

Market Insights & Statistics

Interactive Business Dashboard
Food & Beverage
Subscription-based meal kits grew 28% YoY in 2024 during BFCM.
Pet Food
Pet subscription services grew 35% YoY; pet parents value convenience.
Wellness & Health
January "resolution" bundles drive 40% repeat purchases if marketed in BFCM.
Fragrance & Beauty
Limited drops and exclusives accounted for 42% of BFCM fragrance sales.
Loyalty Programs
Stores running loyalty campaigns saw 18% higher retention post-BFCM.
Food & Beverage: Meal Kit Subscriptions
Subscription-based meal kits grew 28% YoY in 2024 during BFCM
2023
2024
Pet Food: Subscription Growth
Pet subscription services grew 35% YoY; pet parents value convenience
2023
2024
Wellness & Health: Resolution Bundles
January "resolution" bundles drive 40% repeat purchases if marketed in BFCM
2023
2024
Fragrance & Beauty: Limited Drops
Limited drops and exclusives accounted for 42% of BFCM fragrance sales
2023
2024
Loyalty Programs: Retention Rates
Stores running loyalty campaigns saw 18% higher retention post-BFCM
2023
2024
Interactive Business Dashboard
Food & Beverage
Subscription-based meal kits grew 28% YoY in 2024 during BFCM.
Pet Food
Pet subscription services grew 35% YoY; pet parents value convenience.
Wellness & Health
January "resolution" bundles drive 40% repeat purchases if marketed in BFCM.
Fragrance & Beauty
Limited drops and exclusives accounted for 42% of BFCM fragrance sales.
Loyalty Programs
Stores running loyalty campaigns saw 18% higher retention post-BFCM.
Food & Beverage: Meal Kit Subscriptions
Subscription-based meal kits grew 28% YoY in 2024 during BFCM
2023
2024
Pet Food: Subscription Growth
Pet subscription services grew 35% YoY; pet parents value convenience
2023
2024
Wellness & Health: Resolution Bundles
January "resolution" bundles drive 40% repeat purchases if marketed in BFCM
2023
2024
Fragrance & Beauty: Limited Drops
Limited drops and exclusives accounted for 42% of BFCM fragrance sales
2023
2024
Loyalty Programs: Retention Rates
Stores running loyalty campaigns saw 18% higher retention post-BFCM
2023
2024

Why Shopify Stores ❤️ Our Apps

5X more revenue from each customer

$30M+ generated across our merchants

2X faster checkout for every shopper

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Post-BFCM Retention
Playbook (Stand-Out Section)

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Winback Campaigns

Email + SMS for lapsed holiday shoppers

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Winback Campaigns

Email + SMS for lapsed holiday shoppers

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Winback Campaigns

Email + SMS for lapsed holiday shoppers

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Winback Campaigns

Email + SMS for lapsed holiday shoppers

Frequent Asked — Question

How do I increase retention after BFCM?

Easy Subscription is a Shopify app that enables merchants to set up subscription options for their products in their Shopify store.

How are referral activities tracked?

Currently, referrals are tracked via Google Sheets, and each partner has access to a private sheet for tracking their total referrals and commissions. We are upgrading to a new system and will soon provide all partners with a unique tracking link.

 
Can I try Easy Subscription before committing to a paid plan?

Yes, Easy Subscription offers a free trial period during which you can explore its features and see if it meets your requirements. Take advantage of the trial to test the app and determine if it’s the right fit for your business.

 
Is technical support available for Easy Subscription?

Yes, the app is designed to be compatible with most Shopify themes. It seamlessly integrates with your store, ensuring a consistent and smooth experience for your customers.

 
How are the subscription payments processed?

Easy Subscription uses the native Shopify checkout and the latest Shopify Subscription APIs to handle subscription payments. When a customer subscribes to a product, their payment method will be securely stored by Shopify, and subsequent recurring charges will be automatically processed according to the chosen subscription plan.

 
Which payment gateways are supported for subscriptions?

Here is the list of supported payment gateways by Shopify in order to offer subscriptions

Customers can also use accelerated checkouts such as Shop Pay, Apple Pay, Google Pay, or PayPal to purchase subscriptions.

Customers can’t use local payment methods such as Klarna, mollie iDEAL, and Sofort to purchase subscriptions.

Here is the documentation from Shopify for reference.

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Don’t just sell this BFCM — build lasting customer relationships. Convert browsers
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